Help CenterSecurity & PrivacyPrivacy Settings Guide

Privacy Settings & Data Control Guide

Complete guide to managing your privacy preferences, cookie settings, and data controls on digiMall.

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Updated January 8, 2025

Your Privacy Matters

You have full control over your personal data and privacy settings. This guide helps you understand and manage your privacy preferences on digiMall.

Privacy Overview

digiMall is committed to protecting your privacy and giving you control over your personal information. Our privacy settings allow you to customize how your data is collected, used, and shared.

Key Privacy Principles

  • Transparency - We clearly explain what data we collect and how it's used
  • Control - You decide what information to share and how it's used
  • Security - Your data is protected with bank-level security measures
  • Minimal Collection - We only collect data necessary for service improvement
  • Your Rights - You can access, export, or delete your data at any time

Access Your Privacy Settings

Manage all your privacy preferences in one place through your Privacy Dashboard.

Cookies are small files that help improve your browsing experience. You can control which types of cookies digiMall uses.

Cookie Categories

Essential Cookies (Required)

These cookies are necessary for the website to function properly.

  • • User authentication and login sessions
  • • Shopping cart functionality
  • • Form submissions and data saving
  • • Security and fraud prevention

Analytics & Performance (Optional)

Help us understand how you use our website to improve your experience.

  • • Page visit tracking and user behavior
  • • Performance monitoring and error detection
  • • Popular content identification
  • • Site optimization and improvement

Personalization (Optional)

Enable personalized content and recommendations.

  • • Personalized product recommendations
  • • Recently viewed items and browsing history
  • • Customized content and offers
  • • Enhanced shopping experience

Marketing & Advertising (Optional)

Allow relevant ads and promotional content.

  • • Targeted product advertisements
  • • Cross-site tracking for ad relevance
  • • Social media integration
  • • Marketing campaign effectiveness

Managing Cookie Preferences

  1. Visit your Privacy Settings
  2. Navigate to "Cookie Preferences"
  3. Toggle each category on or off based on your preferences
  4. Click "Save Changes" to apply your settings
  5. Your preferences are saved and applied immediately

Data Collection

Understanding what data we collect helps you make informed privacy decisions.

Types of Data We Collect

Account Information

  • Name, email address, and phone number
  • Profile information and preferences
  • Account security settings
  • Communication preferences

Shopping Activity

  • Products viewed, searched, and purchased
  • Shopping cart contents and wishlist items
  • Order history and transaction details
  • Product reviews and ratings

Technical Information

  • Device type, browser, and operating system
  • IP address and general location
  • Page views and click patterns
  • Performance and error logs

Communication Data

  • Customer support conversations
  • Survey responses and feedback
  • Marketing email interactions
  • Notification preferences

Personalization Controls

Control how your data is used to personalize your digiMall experience.

Personalization Features

Product Recommendations

Based on your browsing and purchase history:

  • Suggested products on homepage
  • "Frequently bought together" suggestions
  • Personalized deals and offers
  • Category-specific recommendations

Search Enhancement

  • Auto-complete suggestions based on your searches
  • Popular searches in your area
  • Trending products in your categories
  • Recently viewed items in search results

Content Customization

  • Personalized homepage layout
  • Relevant blog posts and articles
  • Customized email newsletters
  • Location-based content and offers

Disabling Personalization

You can opt out of personalization while still using digiMall:

  1. Go to Privacy Settings
  2. Find "Personalization" settings
  3. Toggle off features you don't want
  4. Your experience will become more generic but still functional

Marketing Preferences

Control how digiMall communicates with you about promotions, deals, and updates.

Communication Channels

Email Marketing

  • Promotional emails and special offers
  • New product announcements
  • Personalized deal recommendations
  • Abandoned cart reminders

SMS Marketing

  • Flash sale notifications
  • Order updates and delivery alerts
  • Exclusive mobile-only deals
  • Account security notifications

Push Notifications

  • Price drop alerts on wishlist items
  • Back-in-stock notifications
  • Limited-time offers
  • App-specific promotions

Marketing Opt-Out Options

You can unsubscribe from marketing communications at any time:

  • Email - Click "Unsubscribe" in any marketing email
  • SMS - Reply "STOP" to any marketing text
  • Push Notifications - Disable in your device settings
  • All Marketing - Use the master opt-out in your privacy settings

Your Data Rights

You have comprehensive rights regarding your personal data under privacy laws.

Right to Access

You can request a copy of all personal data we have about you:

  • Account and profile information
  • Shopping history and preferences
  • Communication records
  • Technical and usage data

Right to Export

Download your data in a portable format:

  1. Go to Privacy Settings
  2. Click "Request Data Export"
  3. Choose which data to include
  4. Receive download link via email (usually within 48 hours)

Right to Deletion

Request permanent deletion of your personal data:

  • Partial deletion - Remove specific data categories
  • Complete deletion - Remove all personal data and close account
  • Processing time - Up to 30 days for complete deletion
  • Legal obligations - Some data may be retained for legal reasons

Account Deletion Warning

Deleting your data will permanently close your account and cannot be undone. Consider exporting your data first.

Right to Correction

Update or correct inaccurate personal information:

  • Edit profile information in account settings
  • Update preferences and communication settings
  • Contact support for complex data corrections
  • Changes are applied immediately

Right to Object

Object to certain uses of your personal data:

  • Direct marketing and promotional communications
  • Automated decision-making and profiling
  • Data processing based on legitimate interests
  • Cross-site tracking and advertising

Privacy Compliance

digiMall complies with international privacy laws including GDPR, CCPA, and Nigerian Data Protection Regulation (NDPR).

Contact Our Privacy Team

For privacy-related questions or to exercise your data rights: